"Flavor is Life"
Growing up in the Middle East, Mehdi Yavari, founder of Silk Road Group and Yaqoot Silk, was taught how to use saffron, a robust red spice used in cooking, cosmetics, and medicines, from an early age. Yavari still remembers cooking alongside his grandmother as she would tell him “Flavor is life,” each time she would add saffron to a dish. In 1998, Yavari moved to the United States and began to miss the authentic saffron, or his “flavor of life,” of his home country and its many benefits.
When the COVID-19 pandemic hit, Yavari felt a call to help others and contemplated ways he could be of unique use.
After considerable time and research, Yavari decided to call on the spice of his upbringing, saffron. The saffron spice has many healing and restorative properties, such as improved mood and enhanced immunity, which could help those suffering from the ongoing pandemic. Because American-grown saffron could not meet the same quality of saffron grown in the Middle East, Yavari started Yaqoot Silk.
Yaqoot Silk’s saffron is hand-picked by Middle Eastern farmers and carefully packaged before being transported directly to our headquarters located in Phoenix, Arizona.
Once arrived, our lab technicians thoroughly check each thread of saffron to ensure it meets our high standards.
After inspection, the saffron is distributed into containers specifically designed to preserve its sweet, generous flavor while it makes its way to your doorstep.
What are the benefits of Using Saffron?
Studies have shown saffron to increase dopamine levels in the brain.
Promote digestive health
antioxidant, anticancer, anti-inflammatory and anti-hyperlipidemic effects of saffron can help with gastrointestinal disorders.
May reduce cancer
Saffron is rich in two major carotenoids; crocin and crocetin. These carotenoids have been studied to show potent antitumor effects.
Promote brain health
The antioxidants and anti-inflammatory properties of saffron could prevent oxidative stress to brain cells.
saffron is rich in carotenoids that are known to boost the immune system